Derek Jeter Announces “The Players’ Tribune”
JETER PUBLISHES “THE START OF SOMETHING NEW” ON THE PLAYERS’ TRIBUNE
(New York, NY, October 1, 2014) Derek Jeter today announced the creation of The Players’ Tribune (www.theplayerstribune.com), an innovative multimedia digital company where world-class athletes will share their unfiltered, honest and unique perspectives, bringing fans closer to the games they love. Jeter is the company’s Founding Publisher.
The Players’ Tribune will provide fans with unprecedented access to top athletes across every sport. The platform gives athletes the tools to develop and create quality content ranging from first-person written features to videos, podcasts, photo galleries, polls and more, and will cover topics from sports commentary to lifestyle and popular culture. The Players’ Tribune will provide an authentic and holistic perspective from the athletes themselves. In the coming days and weeks, The Players’ Tribune will announce All-Star professional athlete contributors and will enlist more athletes to become part of this new platform.
“I do think fans deserve more than ‘no comments’ or ‘I don’t knows,'” said Jeter, in an original letter shared on The Players’ Tribune website this morning. “We want to have a way to connect directly with our fans, with no filter.”
Legendary Entertainment, a prominent producer of film, television and digital content joins Jeter and The Players’ Tribune as a partner providing creative support as well as capital. Legendary was founded and is run by Chairman and CEO Thomas Tull, an avid sports fan, who translated his love of baseball into the widely popular film 42, chronicling the heroic efforts of Jackie Robinson as he worked to break through baseball’s color barrier. Tull is also a Board Member of The Baseball Hall of Fame and part of the ownership group of the Pittsburgh Steelers. Legendary Entertainment is known for producing such blockbuster franchises as GODZILLA, PACIFIC RIM, INCEPTION, 300 and CLASH OF THE TITANS along with THE DARK KNIGHT and HANGOVER series of films. Legendary also operates the online destination Nerdist.com, a site designed to showcase all things for the fandom demographic, from news to original content. Legendary also produces content via its Legendary Digital banner.
“I have had the privilege of knowing Derek for a number of years,” said Tull. “His idea of providing athletes with a platform to communicate directly with their fans and the world at large is a forum that we are excited about.”
Gary Hoenig, former Editorial Director of ESPN Publishing and a founding editor of ESPN The Magazine, serves as Editorial Director ofThe Players’ Tribune and is shaping the team of editors who will help the athletes share their voice on a regular basis. Maureen Cavanagh, former Photography Director for Sports Illustrated, is the Creative Director and Sarah Turcotte, former Senior Writer/General Editor at ESPN The Magazine, is the Executive Editor. Alex Rose, a seasoned sports content strategist, is the company’s General Manager and Mark Grande is the Vice President, Content and Strategy.
“We have the chance to close the gulf between players and athletes and bring us all closer together,” said Hoenig. “It’s a great opportunity to change the playing field in a positive way.”
About The Players’ Tribune
The Players’ Tribune is a new multimedia digital company that will give professional athletes a voice and bring fans closer than ever to the games they both love. Founded and published by Derek Jeter, the platform aims to provide news of the day and first-person stories that will reflect the lives and opinions of professional athletes both on and off their respective fields of play. From video to podcasts to polls and written pieces, The Players’ Tribune will be “The Voice of the Game.” For more information visitwww.theplayerstribune.com, or interact with the team on Facebook (www.facebook.com/theplayerstribune) and Twitter (@playerstribune).